black-owned haircare

Black-owned Haircare Brands You Should Know: Vol. 2

We’ve already spotlighted several Black-owned haircare brands in Volume 1, and now we’re back with Volume 2—this time featuring 10 brands from the U.S., U.K., and Canada.

From small-batch stylers to global award-winners, these Black-owned haircare brands are creating standout products rooted in science, culture, and care.

Whether you’re managing curls, coils, or locs, these brands are raising the bar for performance and integrity.

The Doux

Founded by husband and wife team Maya and Brian Smith, The Doux creates high-performance products like the Big Poppa Gel and Mousse Def that define curls without crunch or flaking.

Camille Rose

Founded by Janell Stephens, Camille Rose blends gourmet-inspired ingredients with clean formulations. The brand offers stylers, deep conditioners, and scalp treatments for every curl type and remains fully independent.

CurlMix

Started in a Chicago kitchen by Kim and Tim Lewis, CurlMix delivers 4-step systems that simplify natural haircare. Their products feature flaxseed gel and are known for delivering shine and definition without buildup.

Inahsi Naturals

This science-backed brand was founded by chemist Rhonda Marshall. Inahsi uses plant-based ingredients to repair and hydrate curls while promoting scalp health. Their Soothing Mint Sulfate-Free Shampoo and Rock Your Curls Curl Enhancing Cream are standouts.

Alikay Naturals

With Caribbean roots and a plant-first approach, Alikay Naturals offers a full range of haircare products for curly and coily textures. Their best-selling Lemongrass Leave-In Conditioner is a staple in many routines.

Charlotte Mensah (UK)

An award-winning stylist and entrepreneur, Charlotte Mensah’s luxury haircare line features sustainably sourced manketti oil and shea butter.

Ruka Hair (UK)

Co-founded by Tendai Moyo, Ruka Hair offers biodegradable hair extensions and accessories tailored to Afro-textured hair. Ruka is also the first such brand with a retail presence in Selfridges.

CurlShoppe (Canada)

Toronto-based and Black woman–owned, CurlShoppe offers affordable, curl-loving products that hydrate and define.

Up North Naturals (Canada)

Founded by Lisa Keizer, Up North Naturals makes vegan, plant-based products that nourish curls and coils.

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