Yaba Baker is the founder and CEO of Just Like Me World, a company dedicated to empowering Black children through books and animated content that address mental health, self-love, and pride in Black history.
In this interview, he shares the personal story of trauma that inspired him to create content that fosters positive mental health for children, particularly in underserved communities.
Highlights:
- Inspiration for Just Like Me World: Yaba’s traumatic experiences with violence during his teenage years motivated him to create a platform that would make a positive impact on children.
- Focus on Mental Health for Children: Just Like Me World integrates mental health tools into children’s stories, aimed at helping kids feel better about themselves and make positive life choices.
- Impact of His Books: The Just Like Me series, featuring Black history and characters, has received positive feedback from parents, teachers, and psychologists. Stories like Princess Brianna and Super CJ have instilled pride and improved mental well-being among young readers.
- Balancing Fun and Education: Baker ensures that while serious topics like mental health and financial literacy are addressed, the content remains fun and engaging to keep children interested.
- Plans for Future Growth: The focus is on expanding Just Like Me TV on YouTube, continuing the Super CJ series with new episodes, and launching new projects, such as an animated movie for Princess Brianna by 2028.
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