Afrinanny Connects Black Children With The Right Childcare Providers

Afrinanny is an online marketplace where families of Black children can locate childcare providers with culturally relevant experience.

We caught up with founder, Dr. Irene Okoronkwo-Obika to find out more about her business and future plans.

Dr. Irene Okoronkwo-Obika


What inspired you to start your business?

I was inspired because I was searching for caregivers online and did not have a pleasurable experience with locating providers who would understand the unique needs of my children. I figured that families of Black children need a streamlined way to access providers. Our kids need to be the priority, not the afterthought.

Why is it important that Black families locate childcare providers with culturally relevant experience?

From birth, the odds are stacked against Black children. It is important for them to have a community around that uplifts and instills cultural pride and identity.

African American kids smiling.

What is the most rewarding thing about being an entrepreneur? What is the most challenging?

The most rewarding part of being an entrepreneur is solving the problems of my community. The most challenging thing is balancing family life and business. It is important to have a healthy mix.

What do you feel would help take your business to the next level?

I feel that community support via word of mouth will help our brand grow.

Where would you like to see your brand 5 years from now?

I would like to see the bigger brands in our space partnering with us to get a wider reach to our customers.

What advice do you have for aspiring entrepreneurs?

I suggest to all aspiring entrepreneurs to prioritize family, health, and business. It is very important to remain spiritually, mentally, and physically healthy on this journey.


Tony O. Lawson

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