Zabico Life is a Black owned herbal tea brand created by Gladstone Etienne, a millennial master herbalist and recognized herbal tea connoisseur.
After observing the positive effects his herbal tisanes and herbal detoxes had on his family and friends, Gladstone made the decision to let as many people as possible enjoy their health advantages.
We caught up with him to learn more about his business.
What inspired you to start your business?
My inspiration for starting an herbal tea business came from my roots and upbringing, and my knowledge of herbalism. I am further inspired by the amazing benefits of herbs, the testimonials I have received from using herbal remedies, and my passion for bringing awareness to the people. Also, my love for God and what he has created for our collective health and healing.
What differentiates your products from others?
Our ability to combine a broad spectrum of herbal remedies into great tasting products that improve health without the compromise of sugar, additives, or preservatives.
What is your favorite aspect of entrepreneurship?
My favorite aspects of being an entrepreneur are innovation, independence, and the ability to influence and impact lives.
What are the biggest challenges of being an entrepreneur?
My biggest challenge as an entrepreneur is access to capital, the right mix of capital, and continuous strategy retooling to remain relevant and competitive in an ever-changing business world.
What are your future goals for your brand?
The future goals of ZABICOLife are to become the premier go-to brand for herbal teas and to become a brand leader in beauty, skincare, and cosmetics. Also, a future goal is to impact our community through social activism on the importance of incorporating herbalism into our daily regimen.
